Yes. Even as you view the upright image on your iPhone or iPad, you are actually looking at an image that has been corrected to show you the scene with the correct orientation.

  There was a time when America made some of the worlds best cameras and lenses. Believe it or not, many of the most interesting cameras ever produced were made…

At first you might think that the technique seems a bit strange. It can seem especially odd when considering all of those camera plug-ins and apps that can create so many different kinds of artsy photographic looks. But sometimes, at least for many of us, it is simply a lot more fun…

In the past, we had a variety of ways to view and compose images that usually relied on the cameras design as well as function. Interestingly, the design of the viewfinder can have a major play in the outcome of an image.

Professionals relied on the square to allow them to crop to the aspect best suited for layout in magazines and catalogs. It was an actual selling point for square format.